Radio Zet Campaign
Quoted from: http://www.radiozet.robbiewilliams.pl/
'Soon we will see the biggest European music star in an advert campaign for Radio ZET. Robbie Williams will be the hero of the new advert campaign for Radio ZET that starts on the 9th of September 2005. Radio ZET started contacting Williams' management in Autumn 2003. The photos for the advert where taken in May 2005 in Hollywood. The soundtrack for the advert is "Feel". Radio ZET always works with the biggest stars. "We chose Robbie Williams, because his hits are greatly popular for our listeners, his character fits Radio ZET ideally" said Radio ZET's boss, Robert Kozyra. Radio ZET is the first radio station, that Robbie Williams agreed to advertise. Robbie Williams is also for the first time not talking in English in an advert. Apart from Radio ZET Williams starred in adverts for Mercedes-SMART, Pepsi and Reebok. The
Campaign with Robbie Williams, Radio ZET is promoting its new slogan ('Radio ZET, czule granie'), that lets people now about the music played and what close contact the station has with the listeners. The music played is friendly, calm and unstressfull. The newest Radio ZET advert, where Robbie Williams appears personally was filmed in Hollywood. The best American specialists that work with Julia Roberts, Tom Cruise, Brad Pitt, Leonardo di Caprio and Sharon Stone daily took part in filming the advert. The script was written by Marek Bimer and Janusz Mazurczak. Radio ZET's advert was directed by Scotty Bergstein, that was Ridley Scotts helper during "Thelma and Louise" was being filmed. The adverts premiere is on the 9th of September 2005, at 16:56 on Polish National's TV station TVP 1, before "Teleexpress". You should also see all new Radio ZET's website with Robbie Williams, visit www.radiozet.pl.translation by Pixie
You can download the video from here:
5 MB - http://www.radiozet.robbiewilliams.pl/radio_zetduze.mpg
1 MB - http://www.radiozet.robbiewilliams.pl/radio_zet_male.wmv
'

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